It's now just the recent Macy's racial profiling scandal that has that company under scrutiny. Now it's a SeaWorld float in next week's Thanksgiving Day Parade.
The controversy surrounding the new film Blackfish, a documentary about the SeaWorld whale that killed a trainer in 2010, is not helping the company's cause.
Animal activists including PETA are protesting the float's inclusion. Its float, called "Sea of Surprises," commemorates the famous park's 50th anniversary.
A PETA rep says of the planned SeaWorld float, "It shows orcas swimming in a majestic sea alongside their families, and this couldn't be further from the truth."
"SeaWorld deprives them of [this]. They confine them to concrete tanks and take them from their families. The picture that this float presents is absurdly false."
More than 78,000 people had emailed Macy's as of last Friday asking that the float be eliminated from the parade, according to the New York Times.
One high-profile opponent of the float (not just celebrity gossip photographers) is Alec Baldwin, who calls SeaWorld "a cruel prison for whales."
Macy's is unmoved, however. At least so far.
A spokesperson says the parade is "solely devoted to entertainment," and won't get involved in "social commentary, political debate, or other forms of advocacy."
Have you seen Blackfish? Did it change your opinion of these majestic creatures? And does it matter at all what Macy's does regarding SeaWorld?
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