Here we go again.
Following the Coke Super Bowl commercial that was slammed as unpatriotic because it featured various ethnicities singing "America the Beautiful," along with the Cheerios commercial that received flak for starring an interracial family, Honey Maid has come out with a new "Wholesome" campaign ad.
It is comprised of a gay couple, a single father, a guy with tattoos and, naturally, many graham crackers.
The tagline? "Honey Maid, everyday wholesome snacks for every wholesome family."
Said the senior marketing director for Mondelez (which owns Honey Maid):
"We recognize change is happening every day, from the way in which a family looks today to how a family interacts to the way it is portrayed in media.
"We at Honey Maid continue to evolve and expand our varieties to provide delicious, wholesome products so they can be a part of everyday moments of connection in a world with changing, evolving family dynamics."
Sadly, the backlash against this ad has already begun.
"Saw graham cracker commercial where kids had 2 daddies. I'm shocked -- but also angry -- at how the homosexual spirit has gone mainstream," wrote one Twitter user, while two Facebook followers added:
Where do YOU stand on the ad?
Sound off now and click through some other memorable spots:
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2. Jamie Casino Super Bowl Commercial
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3. Jean-Claude Van Damme Volvo Commercial
Do NOT try this at home, people. Watch this Volvo commercial with Jean-Claude Van Damme.
4. RadioShack Super Bowl Commercial
Which 1980s icon was NOT in this RadioShack Super Bowl commercial? Watch it now.
5. Coca-Cola Super Bowl Commercial: It's Beautiful
This Coca-Cola is spurring a lot of controversy. Why? Because it features various languages singing "America the Beautiful."
6. Chipotle Grammy Commercial
This ad for Chipotle, first aired during the 2012 Grammy Awards, really captured our attention. Watch it now to learn a thing or two about modern industrial food chain.
7. Dunkin Donuts Blackface Commercial
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8. Kmart Joe Boxer Commercial
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9. Robert Pattinson Dior Commercial
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11. O2 Cat Commercial: Be More Dog
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12. Vanilla Ice Kraft Commercial
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13. Controversial Cheerios Commercial
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14. Ryan Lee Chiropractor Commercial
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15. Arlen's Transmission Commercial
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16. Taylor Swift Diet Coke Commercial
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17. David's Pizza Commercial
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18. LMFAO - Party Rock Anthem (Kia Soul Commercial)
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19. Faith Hill Telefora Commercial
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20. Eminem Super Bowl Commercial
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21. Ted Williams Kraft Commercial
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22. Mila Kunis for Jim Beam
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23. Honey Maid Wholesome Commercial
This Honey Maid commercia
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